The second collaboration between the TV anime “BLEACH” and Sanrio Characters is returning as a limited-time POP UP STORE at Shinjuku Marui Annex in Tokyo. This event brings a colorful new lineup that pairs “BLEACH” characters with familiar Sanrio friends in playful, easy-to-collect designs—ideal for both everyday use and display.
One of the biggest points this time is the release of new items that are available in-store only. If you’re aiming for the newest goods, you’ll want to visit the venue rather than rely on online ordering. The selection ranges from practical items like soft cotton hand towels to collectible trading goods where you won’t know the design until you open it—perfect for fans who enjoy the thrill of pulling their favorite pairing.
There is also a purchase bonus campaign: for every ¥3,300 (tax included) spent, you’ll receive one random acrylic charm. Receipt combining is allowed, and you don’t need to line up again for each ¥3,300 threshold—making it easier to shop at your own pace. Just note that the bonus is limited and will end once supplies run out.
Event Details
- Event name: “BLEACH” x Sanrio Characters Collaboration Vol. 2 POP UP STORE
- Dates: Feb 11, 2026 (Wed) – Feb 23, 2026 (Mon)
- Venue: Shinjuku Marui Annex, 3F “Calendarrium” (Tokyo)
- Store hours:
- Weekdays: 11:00 – 20:00
- Weekends & holidays: 10:30 – 20:00
- Note: Opening hours vary by day. Please double-check the latest information before visiting.
New Items (In-Store Only)
The following “new items” are handled in-store only. They are not available via the online shop.
- Acrylic Key Holder (approx. 60mm on the longest side): ¥880 each (tax incl.)
- Trading Postcards: ¥220 (tax incl.)
- 11 types + 2 secret designs
- Hand Towel (approx. 190mm × 190mm): ¥660 each (tax incl.)
- Acrylic Multi-Clip Set: ¥1,430 each (tax incl.)
- Trading Clear Cards (88mm × 63mm): ¥440 (tax incl.)
- Set A: 6 types
- Set B: 5 types
- Clear Sticker Sheet (200mm × 100mm): ¥550 (tax incl.)
- Trading Frame Magnets (88mm × 63mm): ¥880 (tax incl.)
- Restock/arrival: Feb 18, 2026 (Wed)
- PVC Pass Case (fits up to 89mm × 64mm): ¥1,100 each (tax incl.)
- Wide-Gusset Eco Bag (52cm × 30cm): ¥1,980 (tax incl.)
Other Items Available at the Venue
In addition to the new items, the POP UP STORE also sells the following goods:
- Trading Hologram Can Badges: ¥495 (tax incl.)
- Set A / Set B (56mm diameter)
- Trading Clear Cards: ¥330 (tax incl.)
- Set A / Set B (W88 × H64mm)
- Acrylic Block: ¥990 each (tax incl.)
- Size: W85 × H56mm
- Trading Photo-Style Stickers: ¥385 (tax incl.)
- Size: W86 × H58mm
Purchase Bonus: Random Acrylic Charm
For every ¥3,300 (tax included) you spend, you will receive one random acrylic charm as a bonus.
- Bonus rate: 1 charm per ¥3,300 spent (tax incl.)
- Example: ¥6,600 purchase = 2 charms
- Receipt combining: Allowed
- Re-lining up: Not required for each ¥3,300 threshold
- Availability: While supplies last
- Not eligible: Purchases made via the Munyugurumi Patio Online Shop are excluded
Summary
The “BLEACH” x Sanrio Characters Collaboration Vol. 2 POP UP STORE runs from Feb 11 to Feb 23, 2026 at Shinjuku Marui Annex. With in-store-only new items, plenty of collectible trading goods, and a purchase bonus of random acrylic charms for every ¥3,300 spent, it’s a solid stop for fans looking to pick up collaboration merch in person. For the latest updates and full details, please be sure to check the official website and the official X account.
Related Links
- Munyugurumi Patio News: “BLEACH” x Sanrio Characters Vol. 2 POP UP STORE
- Munyugurumi Patio (Official Site)
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— KTS_Hobby🧸 (@KTS__Hobby) February 4, 2026
TVアニメ『BLEACH』x『サンリオキャラクターズ』のコラボ第2弹💫
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新宿マルイアネックスにて開催‼️
🗓期間：2/11(水)～2/23(月)
📌場所：新宿マルイアネックス 3階 カレンダリウム
新商品もあります🆕
詳細はこちらをチェックしてね ✨https://t.co/rn5ymHa0xL#BLEACH_anime #Sanrio pic.twitter.com/91zsZ4n4Xr
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