“DRAGON BALL STORE TOKYO” Opens at Tokyo Station! Exclusive Merchandise and Novelty Items Revealed

The beloved global franchise Dragon Ball is launching its official store, “DRAGON BALL STORE TOKYO”, on November 14, 2025 (Friday) inside Tokyo Station’s First Avenue.
In this article, we’ll cover everything you need to know—from the store’s concept and exclusive merchandise lineup to special opening novelties and entry reservations.

What Is “DRAGON BALL STORE TOKYO”?

What Is “DRAGON BALL STORE TOKYO”?
©バード・スタジオ/集英社・東映アニメーション

Produced by Toei Animation Co., Ltd., DRAGON BALL STORE TOKYO is the world’s first official store dedicated to Dragon Ball animation-licensed products.
For over 40 years, Dragon Ball—created by Akira Toriyama—has captivated fans across manga, anime, film, games, and toys. This new store will bring that world to life in an immersive retail experience.

At the center of the shop stands a giant statue of Goku and Shenron, welcoming visitors into a space filled with designs inspired by the Dragon Ball universe.
Located inside Tokyo Station, the store offers easy access for both domestic and international visitors.

Inside the Store: A World of Dragon Ball

The interior features the iconic Goku and Shenron statue, surrounded by décor that recreates memorable moments from the anime.
Fans can enjoy a one-of-a-kind atmosphere that feels like stepping directly into the world of Dragon Ball—a must-visit destination for anyone who grew up with the series.

Exclusive Merchandise Lineup

“History Series”

The History Series showcases brand-new illustrations of legendary Dragon Ball characters, created exclusively for the store.
Available from the opening day, the lineup includes:

  • Son Goku
  • Bulma
  • Oolong
  • Puar
  • Yamcha

Items include collectible pins, acrylic stands, and more, making it a perfect series for dedicated fans and collectors.

Volume 1 Cover Reimagined

A completely new illustration inspired by the cover of Dragon Ball Volume 1 has been created for this launch.
The “Goku and Shenron” design—also featured in the store’s entrance statue—serves as a symbol of DRAGON BALL STORE TOKYO, resulting in a series of truly special items available only here.

Reproduction Cel-Style Art

Another highlight is a collection of cel-style artworks capturing some of the anime’s most iconic scenes.
With vivid color reproduction and cinematic detail, these art pieces are must-have collectibles for any Dragon Ball enthusiast.

Additional Merchandise

Beyond the main lineup, visitors can find a variety of fun souvenirs such as T-shirts, stickers, and candies packaged in cases shaped like the Four-Star Dragon Ball (Sūshinchū).
Whether as a keepsake or a gift, there’s something for every kind of fan.

Opening Celebration: Exclusive Novelties

To celebrate the grand opening, customers will receive original novelty gifts depending on their total purchase amount.
These include stickers and a special shopping bag, both featuring exclusive designs available only at the store.
Quantities are limited, so early visits are recommended.

Opening Celebration: Exclusive Novelties
©バード・スタジオ/集英社・東映アニメーション

Entry Reservation (Lottery System)

Due to expected crowds, the first four days of opening—November 14 (Fri) to November 17 (Mon)—will require an advance reservation through a lottery system.

Reservation Schedule:

From November 18 (Tue) onward, admission details will be announced on the official website and X (formerly Twitter).
Please note: the reservation period may be extended depending on crowd levels.

Store Information

DetailsInformation
Store NameDRAGON BALL STORE TOKYO
Opening DateNovember 14, 2025 (Friday)
Address1-9-1 Marunouchi, Chiyoda-ku, Tokyo Station Ichibangai 1F, Tokyo 100-0005
Hours10:00 AM – 8:30 PM (subject to Tokyo Station Ichibangai’s schedule)
Access1-minute walk from JR Tokyo Station Yaesu North Exit

The store’s central location offers excellent access via JR Lines, Tokyo Metro (Marunouchi, Tozai, Chiyoda), and Toei Mita Line—making it convenient for both tourists and commuters.

Summary

DRAGON BALL STORE TOKYO promises to be a dream destination for fans worldwide.
From exclusive illustrated goods to immersive in-store experiences, it’s a must-see for anyone who loves the Dragon Ball universe.
Remember: entry on opening days requires prior reservation, so don’t miss the application period.

For the latest updates and details, please check the official website and official X account below.

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Nocchi
Nocchi

I was born and raised in Japan, and I still live here today.
As a lifelong fan of anime, manga, and games, I’ve always been deeply immersed in Japan’s otaku culture.
After gaining experience in the web media industry, I now work as a freelance writer covering entertainment and pop culture.
On this blog, I share the latest news and reviews about anime and manga, along with unique perspectives and tips that only a true otaku could offer.